With Seven New Hires, Harrison Edwards Expands Agency Team to Serve Growing Client Roster
Updated: Oct 13, 2022
Armonk, New York (October 12, 2022)….Bob Knight, President & CEO of Harrison Edwards, Westchester County’s fastest-growing integrated marketing agency, announced today the expansion of its team with seven new hires:
Pamela Tucker, Director of Marketing and Strategy; Lisa Kaslyn, Communications Director; Kyriel Borak, Communications Specialist; Caitlin St. Jean, Communications Specialist; Shelly Schlener, Business Manager; Stefanie DiMartino, Social Media Specialist; and Sari Hubeishi, Marketing Coordinator.
The expansion of the award-winning agency’s team follows a year of impressive growth. In the past 12 months, the firm has doubled in revenue and size, increasing its footprint in Westchester County and the region with marquee clients including the Westchester County Association, Village of Pelham, North American Partners in Anesthesiology, and Larchmont/Mamaroneck STEM Alliance. At the same time, Harrison Edwards has firmly established its leading position as the nation’s go-to marketing agency for the broadband sector, adding new clients in Arizona, California, Colorado, Connecticut, New York, North Carolina, and Texas.
Now the agency is looking to build on that momentum, strengthening its team with these new hires and promotions to continue providing high-performance work for top clients in broadband, real estate/economic development, healthcare, government affairs and crisis communications.
“I’m thrilled to welcome this group of outstanding professionals to our team as we strengthen our capacity to meet the needs of our rapidly-increasing roster of clients,” said Knight. “The talent and experience our professionals bring are essential to elevate our agency and services to the next level. I look forward to seeing their innovative work highlight our clients as we look to take on another year of added growth.”
Additionally, Knight announced two key staff promotions: Adam H. Brill, who joined the agency in 2021 and has played a pivotal role in building the agency’s crisis communications and government affairs practice, has been elevated to Senior Director of Communications. Benjamin Seo, who has been instrumental in growing the agency’s graphic design capabilities from concept to delivery, has been promoted to the role of Marketing Manager to oversee creative services.
“It’s rewarding to both attract and retain exceptional talent,” added Knight. “We’ve always been able to hire talented people who really care about our work and who develop client relationships based on trust and service excellence. The results are evident in the impact of our work and in the low turnover of clients, many of whom we’ve represented for several years or more.”
About the Expanded Team
Adam H. Brill, Senior Director of Communications
Brill, a communications professional with extensive experience in the nonprofit, government, and energy sectors, will oversee the agency’s services in crisis communications and government affairs. He joined Harrison Edwards in 2021 after 15+ years of leading communcations teams at Office of the Connecticut State Treasurer, Jewish National Fund-USA, the City of Yonkers, and Aquarion Water Company. A member of the prestigious National Press Club Headliners Team, Brill is also a board director of the Westchester-Fairfield Chapter of Public Relations Society of America.
Pamela Tucker, Director, Marketing & Strategy
Leading the agency’s marketing division, Tucker’s focus is on creating comprehensive marketing strategy to drive business results. She brings 20+ years of experience and is an expert in discovering, defining, and exploiting the value in a brand or business and leveraging that value into commercial success. Prior to joining Harrison Edwards she was the principal and managing partner of Root to Market Consultants where her clients included Carbone Fine Food, SorBabes®, unearthed®, Rao’s®, Amazonia®, ulivjava | Martha Stewart, and Reily Foods.
Lisa Kaslyn, Director of Communications
Kaslyn brings over 25 years of experience in public relations and content marketing and communications to Harrison Edwards. She started her career at the Rowland Company in New York City and has held senior communications roles at IBM and Southard Communications. For the past 15 years, Kaslyn served as the principal and creative strategist at Prosper Communications, where she managed a diverse client roster in B2B, nonprofit, and government sectors. An active community member, she serves on the board at Professional Women of Westchester.
Shelly Schlener, Business Manager
Schlener brings 30+ years of business experience to the newly created role of Business Manager at Harrison Edwards, where she will oversee financial and human resources activities for the agency. She has held an array of business management and media buying roles in the healthcare, automotive, and radio/entertainment sectors.
Benjamin Seo, Marketing Manager
Seo will oversee creative services at the agency, helping clients achieve their business goals with sophisticated design and innovative campaigns. He joined Harrison Edwards in 2021 as a digital marketing associate and was quickly promoted to marketing coordinator. Previously, he spent five years at Starbucks, where he managed a team of 20 front-line staff. Seo also serves as media manager for the youth ministry at Dongsan Korean Reformed Church, where he produces video and content for the group’s website and social media channels.
Kyriel Borak, Communications Specialist
Borak brings over a decade of marketing, communications, and technology experience to Harrison Edwards. She spent several years as a software builder and analyst for hospitals and healthcare systems in Pennsylvania. Borak eventually shifted her focus to the marketing and implementation of Epic Community Connect at Lehigh Valley Health Network, specializing in project management, strategic partnership development and client relations.
Caitlin St. Jean, Communications Specialist
St. Jean brings a decade of industry experience to the communications team at Harrison Edwards. Most recently, she managed internal communications and content creation at OTR Global, a research firm serving the institutional investment community. She has managed PR, marketing, e-mail, and social media campaigns in the commercial and residential real estate as well as technology/wireless sectors.
Stefanie DiMartino, Social Media Specialist
DiMartino has extensive experience in social media and community management across multiple platforms. Prior to joining Harrison Edwards, she served as social media manager and digial marketing coordinator at Illuminous Management and as social/community manager for Sara Funk, helping to manage the travel influencer’s following of 300K+. Previously, she held administrative and operations roles in commercial real estate for companies including Cushman & Wakefield and JLL.
Sari Hubeishi, Marketing Coordinator
Hubeishi’s industry experience includes website design, social media, digital marketing campaign creation, and building virtual environments and marketing experiences in the metaverse. Most recently, he served as a web/marketing specialist in real estate marketing for Sotheby’s International Realty in Toronto. Prior to that role he worked on the website design team at Welbi, which provides software to senior living communities and held positions in marketing at nonprofit and healthcare organizations.